Integrated Center For Consultancy Pvt Ltd (ICCPL), a leading PR agency with its headquarter in Delhi/NCR has launched its political analysis and media management services team under the name of LEAD INDIA, said a sopkesperson of the company. The new team would exclusively manage political campaigns in the country of parties or candidates. In their 1st phase the company is eyeing Lok Sabha elections 2019 followed by upcoming state elections.
The spokesperson said that ICCPL, since it’s inception, 7 years ago, has been known for its out of box ideas and flawless strategies which has benefitted hundreds of their clients across India. The agency has been a well known name in sectors like real estate, education, health care and hospitality. They also ventured into digital marketing in 2016 and since then have been known for their content based social media marketing strategies. ICCPL, today has a pan India presence with over 17 centers across country.
With Lead India team, the agency will be managing political campaigns. With the growing need for strategic media management and social media management, there has been upsurge in demand for professionals who can handle and create political strategies which can help a party or a candidate to communicate better with their voters.
Dushyant Sinha, Founder Director of ICCPL said, “With this new team which will have experienced professionals from our existing team along with new team members who already have experience in running political campaigns, we are targeting to optimise technology with ground level working which can help enhance the communication with electorate.”
Sinha elaborated, “we have handpicked people from other agencies and people with journalism background who have been covering elections for years now. Along with our social media and media management team, the new members would surely bring a revolution in the way campaigns have been handled.”