One of the leading imaging companies in the country, Canon India through its flagship CSR endeavour- ‘Adopt a Village’, adopts villages and undertakes the charge of their development in areas of 4Es – Education, Environment, Eye care and Empowerment. Today, the organization marks a new milestone with the 4th anniversary of the adoption of Maharaja Katte Village at Kanakapura Taluk. Adopted in 2014, Canon India has focused on the development of over 1,300 villagers, with a special focus on the all-inclusive development of children in the village school.

To commemorate the occasion, Kazutada Kobayashi, President & CEO of Canon India, along with 50 employees from the organisations’ Bangalore and Canon ISDC (India Systems Development Centre) offices visited the village. Encouraging holistic development among children and as extension to the ‘Learning Beyond Books’ initiative, sports and cultural activities were organized. With the Independence Day of the country approaching, children enthusiastically participated in activities around the subject of ‘Freedom’. Sports activities like three leg race, lemon spoon race were also organized to encourage increased participation of children in extra curricular activities. All participants were felicitated by Mr. Kobayashi.

Speaking on the occasion, Kobayashi said, “Through our constructive endeavours of ‘Canon India Involve’, we are committed towards driving meaningful and welfare centric initiatives that impact lives and make communities future ready. Having understood the needs and requirements of the village, we have undertaken several development activities towards infrastructure and the holistic improvement of the children, over the course of last four years. For us the real impact of our initiatives is measured by the number of smiling faces, reduced school drop out ratio, improved attendance, increased count of girl child, among other integral factors. We aim to help them to aspire more, dream bigger and work harder towards achieving their dreams.”

On way forward, we further see immense scope of improvement and with our employees and partners committed towards the cause of community development, I am confident we will bring about increased change. With over two decades of strong presence in the country, we have further fortified our dedication of offering back to the community.

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